Friday, June 16, 2023

Garden of Eden Launches Hydra Range, A Game Changer in Skin Hydration and Skin Health

Welcome to hydration heaven! 
Hydration is the key to healthy and beautiful skin. A well-hydrated skin looks younger and more radiant. Hence it's crucial to use a moisturiser with hydrating ingredients to lock in the moisture and keep the skin nourished. Introducing Garden of Eden's all-new Hydra range. Enriched with result-driven 95% natural origin ingredients, the three new hydra creams and one hydra gel helps visibly reduce skin pigmentation, even out skin tone, delay signs of aging, revitalise dull and tired-looking skin and normalise oily and acne-prone skin.

What makes the Hydra Range products stand out from the rest is its innovative 8 different sizes hyaluronic acid, the first of its kind to be launched by a Malaysian skincare brand, that draws and locks in moisture deep into the skin, layer by layer. This hydrating effect is further enhanced by another moisture-boosting ingredient, saccharide isomerate (Pentavitin), clinically proven to remain in the skin for up to 72 hours even after washing. Together with Niacinamide (Vitamin B3), beauty most sought after moisture-boosting ingredient, the skin is instantly quenched, strengthening the skin barrier, preventing moisture loss. Whatever the skin condition, the skin will benefit from the hydrating effect which remains with regular use. The launch of the new Hydra Range is prompted by popular demand from loyal users of Garden of EDEN 100% plant-based serums. 

Founded in 2000, Garden of EDEN is a niche boutique brand that specialises in concentrated beauty serums that target at improving common skin conditions of pigmentation, dry, dull and sensitive skin, aging skin, oily and acne skin and scars received an overwhelming response. Many are satisfied with the therapeutic oil serums. But they want more. With the launch of the Garden of Eden new Clean Beauty Hydra Range Creams and Acne Gel, the brand is committed to helping to increase the number of discerning consumers to consciously raise the bar for cleaner environment while educating them on skin health and well-being.

“It has always been Garden of EDEN’s promise to deliver plant-based products that are effective yet kind to the skin and the environment,” said Mr Chew Soon Keong, the founder and MD of Maxwell Pharma, and a pharmacist by profession. All the new hydra range products are carefully crafted and dermatologically tested suitable for even the most sensitive skin as reflected in the brand’s tagline “Trusted Natural Skincare”.

ROSA T Anti-Acne Hydra Gel is infused with prebiotics, to rebalance the skin microbiome and increase the skin's immune system while limiting the growth of harmful acne bacteria. This hydra product comes with other skin-health extracts from mangosteen, cinnamon, ginger and Burnet root, all rich in natural tannins, antioxidants and anti-bacterial to minimise pores, reduce oily skin and redness.

The PRIMROSE E Radiant Hydra Cream is the perfect remedy for extremely dry, dull and lack-lustre skin. This ultimate hydration cream contains a huge dose of humectants such as 8 types of Hyaluronic Acids, Saccharide Isomerate (Pentavitin) and natural glycerin that draw moisture into the skin restoring dry sensitive skin to give a soft natural glow. This product is formulated with shea butter and skin protective colloidal oats rich in skin regenerative ceramide for skin barrier repair and softer, smoother skin. This herbal glow cream contains energy-boosting ingredients from the Caper flower buds, rose root and mulberry leaf extracts that help boost cellular energy by increasing the number of mitochondria that provides power to the skin cells , energising and recharging tired and dull skin. Energised, the skin regains its natural glow and radiance.

The Grape E Anti-Aging Hydra Cream is expected to be a real winner in the anti-aging category and value for its money. It contains all-time classic anti-aging Vitamins A, C, E, B3 (Niacinamide) and B6, plus super food Goji Berry and Grape Seed Oil - a powerful pack of antioxidants to neutralise free radicals, strengthen skin barrier, protect and boost collagen, firming skin and slowing down the signs of aging, restoring youthful look. This product is infused with Silver Vine extract to give added skin luminosity. Perfect protection for urban living that complements the GRAPE E Anti-Aging Serum.

The Rosa E Brightening Hydra Cream contains natural skin lighteners Vitamin C, Hibiscus, cucumber and mulberry extracts is clinically proven to reduce melanin and pigmentation before, during and after melanogenesis. The ROSA E Hydra Cream is also fortified with Silver Vine extract to give the skin a clear translucency look while firming and lifting it.

Garden of EDEN new Hydra Range offers discerning consumers four different clean beauty hydra products with a promise of intense continuous skin hydration plus the benefit of visible improvement to their skin condition be it uneven skin tone, skin aging, tired and dull skin or oily and acne skin. Enjoy the silky smooth cream and gel infused with a heavenly scent of essential oil. 

Halal-certified and dermatologically tested, the brand has three of its well-known serums including the ROSA E, ROSA T and PRIMROSE E Serums clinically proven and published in well-known international dermatology journals like the Journal of Cosmetic Dermatology – a first for a home-grown SME brand. The Hydra Range is available in all leading pharmacies nationwide. For more information visit their official website

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