Heineken® Refresh Your Music Returns with Music Pop-Ups - Breaking Routines, Beats and Social Bubbles

Experience the Ultimate Refresh Your Music Finale with Heineken®. More than just refreshing playlist, it’s also breaking social bubbles and redefining how music brings people together.

Elevate Your Music Experience at Heineken® Refresh This June

 

Heineken® Refresh is back to captivate fans with an exhilarating fresh experience that promises to leave audiences in awe! Prepare to immerse yourself in a star-studded lineup featuring global EDM icon Alok from Brazil, making his debut performance in Malaysia alongside sensational cross-genre acts, all accompanied by a 360° audio-visual journey.

Heineken Redefines Music Discovery With The "Refresh Your Music, Refresh Your Nights" Platform

 

Music sounds better when shared! Heineken® is excited to announce the return of its global music platform, “Refresh Your Music, Refresh Your Nights”. The cross-genre, cross-culture music platform invites fans to break out of their music bubbles and explore new sounds and expand their music tastes.

 

The Heineken® 'Ghosted Bar' Experiences Are Coming To Cities Near You

Heineken® is on a mission to encourage Malaysians to stop ghosting their friends. This is why the brand recently launched ‘The Ghosted Bar’, a campaign encouraging Malaysians to #WorkResponsibly. Based on a recent YouGov survey commissioned by Heineken®, it was discovered that 41% of employees in Malaysia have ‘ghosted’ their friends due to work obligations, whilst 91% of Malaysians believe that having a good social life helps with managing stress levels at work.