Thursday, September 29, 2022

Hennessy Presents A Personalised Journey with Innerclub

Once again, Hennessy Malaysia demonstrates their brand leadership through the curation of an immersive journey of self-discovery. In an intimate dining affair at Malaysia’s Hong Kong style cuisine that specialises in premium live seafood and hotpot delicacies, the brand taps on Fu Pot, Kuala Lumpur - a location that boasts a lavish atmosphere of its stylish interior design, providing a breathtaking view of KL City to host a selected group of cognac connoisseurs. 

InnerClub is an exclusive loyalty program for Hennessy drinkers to fully enjoy the benefits where they can indulge in specially curated rewards in addition to a personal concierge dedicated to helping our consumers. Each guest was provided a hands-on experience to navigate through the webapp ensuring that they get the best interaction whilst indulging in an extravagant selection of hotpot delights.   

Each glass of Hennessy X.O emanates a powerful statement yet brings forth an unexpected finesse, and guests were able to personalise their dining experience in a way that best suits their palate. InnerClub members can redeem many types of rewards using the points that they have collected. Members are spoilt for choice with limited edition bottles, dinner for two at participating restaurants, an exclusive table with a bottle of X.O at partnering bars and even lifestyle products such as speakers, headphones & other audio products from Charlie Care. 

Hennessy strives to provide that personal discovery for everyone and encourages more consumers to explore the potential of every exceptional dine-in experience available to them through InnerClub. Each reward gifted to users through InnerClub is specially curated to bring to life a unique experience brought to you with Hennessy by your side, and now with the new inclusion of Hennessy V.S.O.P in 2023, there will be greater rewards to look forward to.

Presented to provide an interactive experience, get in touch with Ambroise, Hennessy’s personal concierge via WhatsApp to customise and explore Hennessy’s loyalty program in a way that is unique to you. Featuring a personalised customer service to answer any questions, book a meal or holiday at any of the partnering lifestyle experiences that you can find on InnerClub, you can start your seamless journey on the Ambroise WhatsApp link. 

The exclusive launch led guests through an exceptional passage of culinary delight through Ambroise. At the Eastern & Oriental booth, guests were able to interact through Ambroise, by ordering a Hennessy X.O drink at the bar, checking out the available rewards and participating in the social media contest to stand a chance to win a 3 Days 2 Nights epicurean journey at Eastern & Oriental for 2 pax. 

Hennessy enthusiasts were given the opportunity to discover the Best of Malaysia resorts and hotels with a curated experience by Hennessy Paradis, where the extraordinary experience will see a mix of culinary scenes and lifestyle featuring a range of Moët Hennessy top shelf brands, delivering a transcendental experience of new sensorial depth, with Hennessy. 

More experiences are provided on InnerClub where users will be eligible to enjoy the Platinum edition Best of Malaysia experience with a purchase of 4 bottles of Paradis, and the Diamond edition Best of Malaysia with a purchase of 8 bottles of Paradis. With the Platinum edition, users are eligible to redeem a prestigious experience at Eastern & Oriental, Penang or Westin Desaru, Johor, and with the Diamond edition, a luxury experience at The Datai Langkawi, Anantara Desaru, Johor or W Hotel, KL

Redeem a luxury experience with Hennessy by joining InnerClub and purchasing bottles of Hennessy X.O 70cl and Hennessy Paradis to receive points. Similarly, when users scan the QR code located at the back of the bottle, it will lead them to InnerClub where they can input the code & receive points. Beyond Hennessy X.O and Paradis, look forward to the inclusion of Hennessy V.S.O.P on InnerClub that will be introduced in 2023.

To find out more, visit Hennessy InnerClub page or connect with Hennessy through Hennessy Malaysia’s Facebook page 

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