Wednesday, March 27, 2019
Somersby Unveils Sparkling White Cider
Just last week, Somersby unveiled its latest product innovation, the Sparkling White cider, to complement its other elegant pink Sparkling Rosé at an exclusive launch event attended by more than 300 media and trade guests. The event was held at The Majapahit @ Marc Residence, KLCC exudes a lovely ambiance decorated in glittery gold and LED lights to capture the perfect mood.
Inspired by white wine, boasting the best of both world, the refreshment of a cider combined with the taste of white wine, this golden hued semisweet cider is full of tingling live bubbles and exhibits a fruity white wine aroma. Malaysian cider lovers are the privileged ones to first savour this new sparkling cider in Asia, outside Europe. Suitable for different occasions as an aperitif, Somersby’s Sparkling White offers the same flavours and structures of white wine and keeps the familiar refreshment you can expect from
Wine and cider lovers can now enjoy Somersby Sparkling White, a bubbly cider that has a
sophisticated personality which is less sweet, without a hint of acidity. Easy on the palate, this bubbly aperitif is the perfect alternative to wine or champagne, and pairs well with seafood, white meat, ham and cheese. Guests were served chilled Somersby Sparkling White in an elegant stemmed glass
throughout the night paired with a smorgasbord of delicacies made up of oyster, shrimp, cold
cuts, cheese and a selection of crusty bread. And for that right mood, guests were entertained
to a variety of jazz numbers by a classy jazz band.
This crisp and refreshing bubbly now joins Somersby’s other variants like Apple, Blackberry,
Elderflower Lime and Sparkling Rosé, expanding Malaysia’s No.1 cider variety. The Somersby Sparkling White is available in single bottle or 4-bottle pack in major supermarkets, hypermarkets and selected pubs, bars and restaurants and retails at a similar price point to other Somersby variants. It is best consumed chilled in a bucket and savoured in a wine glass for that elegant experience.
Learn more about the newest member of the Somersby family on www.facebook.com/SomersbyMy or www.carlsbergmalaysia.com.my.