Wednesday, December 6, 2017

AirAsia BIG Loyalty launches eStore

From left to right : Mr. Khairul Syafiq, Marketing Manager of Photobook; Mr. Peter Lee, VP of Marketing at 11street Malaysia; Mr. Yeoh Chen Chow, Co-Founder of Fave; Mr. Victor Kaw, Chief Commercial Officer of AirAsia BIG Loyalty; Miss Yen May So - Loyalty, Rewards & Privileges of Digi; Mr. Jimmy How, Chief Executive Officer of Involve Asia; and Dato’ Eddy Leong, Chief Executive Officer of AirAsia BIG Loyalty at the AirAsia BIG Loyalty eStore opening event.

Are you a devoted online shopper? Well, I've got some good news for you.
AirAsia BIG Loyalty has unveiled the eStore, the latest lifestyle offering from AirAsia’s loyalty programme. More than 13 million BIG Members in Malaysia, Thailand and Indonesia can now shop from over 150 lifestyle and travel brands on one platform –  and earn BIG points faster than they fly. Enjoy a curated shopping experience with carefully selected top brands, including Uniqlo,, 11street, Digi, Fave and ezbuy, and earn BIG Points in an easier, more convenient way with rollout on the AirAsia BIG Loyalty mobile app planned for the near future.

The eStore will transform AirAsia BIG Loyalty’s lifestyle pillar, positioning the loyalty programme as a key player in the online travel retail industry. With 10,000 new BIG Members and over 167,000 web traffic daily, BIG Members are now able to enjoy a seamless online shopping journey where purchases will be delivered straight to them, and every RM1 spent earns 1 BIG Point or more.

Also, mark your calendar and save the date. To celebrate the launch of the eStore, there will be a special “eStore 12.12 BIG Sale” on 12 December 2017 where members who shop on the eStore stand a chance to win exclusive vouchers or a grand prize of up to 160,000 BIG Points to redeem flights to Seoul, Osaka or Tokyo. Members can also earn a whopping 10X BIG Points during this sale to fast track their shopping rewards, allowing them to earn 1,000 BIG Points which is equivalent to a return trip during the monthly Final Call Sale, by spending on RM100.

Hurry! Sign up as a BIG Member and start shopping at the eStore to earn BIG Points now. More lifestyle and travel brands will come on board the eStore soon. Download the AirAsia BIG Loyalty mobile app to stay updated on the latest information on eStore 12.12 BIG Sale, redeem AirAsia flights, and keep track of your BIG Points balance and transactions. Follow AirAsia BIG Loyalty on Facebook ( and Twitter (

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