Sunday, May 1, 2016

Carlsberg Smooth Draught Delivers The Smooth Sensation of Freshly Tapped Beer

Freshly tapped beer always taste better! Don't you agree with me? Ever wished you could indulge in draught beer wherever you are? Well, Carlsberg hears you! Carlsberg, or better known as probably the best beer in the world has invented brew that delivers the smooth, easy-to-drink experience, exactly same as freshly tapped beer and it's in a bottle. 

Introducing the all-new Carlsberg Smooth Draught that offers consumers a chance to enjoy the smooth sensation of freshly tapped beer anytime, anywhere at an affordable price.

The office space of Carlsberg is transformed into an outdoor eatery and a beer garden. With an extensive choice of local hawker fare, it was a food roulette paired perfectly with the smooth brew.

We are spoilt by the choice of local hawker fare, it was food roulette paired perfectly with the smooth brew

Carlsberg Smooth Draught, available in a big bottle of 580mlis a must-have on every beer lovers’ bucket, or quart list. Brewed longer for its signature smoothness with an easy finish, the beautiful golden-hued beer is packaged in an easy to grip bottle with smooth contour lines appearing subtly in the background reinforcing the brew’s uniquely smooth taste. It is truly a beauty with the iconic Carlsberg hop leaf motif embossed on the bottle tastefully accentuates the innovative cold hopping process

Yum seng with the management team of Carlsberg Malaysia.

Wow.... Do you know Malaysia is the pioneer in the world to launch Carlsberg Smooth Draught? Carlsberg uncovered consumers’ deeper insights with the introduction of Carlsberg Smooth Draught as a special edition at hundreds of traditional on-trade outlets in March. Unanimity in consumer response is unmistakable; the brew consistently drew positive feedback and recorded overwhelming repeat orders from the trade. Because consumers love itCarlsberg will keep it!Carlsberg Smooth Draught is now made a permanent offering under the portfolio brands of Carlsberg Malaysia.

For more information on Carlsberg Smooth Draught’s product, please visit . Keen to participate in the consumer promotion and on-ground activation, do check out

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