Last weekend, there I was at the Tiger White's exclusive screening of Coaster happening at the Glasshouse, Seputeh. The hashtag for the night ‘It all starts with white’, represents the idea that anybody can create anything if they have the courage to face a blank sheet of paper and start. It is this same resilience that framed the birth of the all new wheat variant, Tiger White.
Made exclusively in Malaysia by Guinness Anchor Berhad, Tiger White is brewed with subtle spicy hints of clove, coriander, and orange peel. The cloudy variant with an alcohol by volume of 5% is the latest addition to join Tiger’s expanding portfolio.
The short film Coaster was shot at locations around Kuala Lumpur in three days with 25 Coaster contest winner and resulted in a thrilling, suspenseful movie that had the audience gasping and applauding a job well done. The tale tells the story of a young chef faced with a vengeance dilemma, should or shouldn’t he plate up the perfect revenge when he was hired to cook for the very mobster responsible for his father’s death?
Drawing inspiration from the brew’s attitude, some 5,000 physical coasters were given to selected bars and cafes in Malaysia from October with tigercoasterfilm.com hosting digital versions. These coasters are a blank canvases for young creative talents to enter and take on roles in the production from screenwriters to hair stylists to actors and even runners.
Malaysians, are ready to uncage your creative potential?
Brace yourself and take your first step now!
To watch Coaster, or view behind-the-scene footages, visit tigercoasterfilm.com
Website : www.tigerbeer.com.my